Restaurant Launch · Edmonds, WA · 2026
The challenge
Luigi's was opening with no online footprint, no audience, and a 60-day runway to first service. Every reservation, every walk-in had to be earned from zero. They didn't need a website — they needed a launch.
The approach
We led with strategy. Positioning, target customer, menu narrative, and a six-week local-marketing roadmap all locked before a single page was designed. Then we built a fast, mobile-first site engineered for one job: drive reservations and weekend walk-ins.
The design outcome
A launch-site foundation bringing the menu, brand story, and local discovery into one experience.
This case study describes the project approach, not independently verified traffic, revenue, bookings, current service availability, or a client endorsement.
Project scope
- Brand Strategy
- Web Design & Build
- Local SEO
- Launch Playbook
View mobile and full-page design
Open external project / preview ↗ — availability and current content are not verified.
What would help your business?
Every project receives a project-specific quote. Ongoing care, hosting, third-party fees, and future improvements are scoped separately. Deliverables and timing are agreed in writing; no fixed-price tiers or guaranteed outcomes.
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